Two beloved female-founded brands, 21SEEDS Infused Tequila and Birdies, recently released the Top-Shelf Sneaker Collection, inspired by empowered women who call the shots. Fueled by a love of fashion and friendship, 21SEEDS Infused Tequila and Birdies have teamed up to create a sneaker collection that embodies the brand’s shared entrepreneurial spirit and missions – celebrating the everyday boss, whether she is running her own business, taking care of her friends and family, or tackling any challenge that comes her way. This new collection brings together a team of three incredible women, Chrishell Stause, Cynthia Andrews and Pam Arias, as the faces of the campaign.
The limited edition Top-Shelf Sneaker Collection features Birdies’ reimagined Roadrunner style, which was originally released in March 2022 and has earned a devoted following. Offering cloud-like comfort in every step, plus luxurious materials and a hidden wedge heel for extra height, each shoe is accessorized with hand-cast round wood beads and vibrant pom pom tassels that add a playful touch. Inside, the woven blanket design featured on every bottle of 21SEEDS Infused Tequila serves as a reminder to gather your friends and savor shared moments. The sneakers are available in three distinct colorways that take inspiration from the 21SEEDS Infused Tequila range: Jalapeño (Cucumber Jalapeño), Hibiscus (Grapefruit Hibiscus), and Valencia (Valencia Orange).
“Bianca and I have been friends for many years and have championed each other in our entrepreneurial journeys of building 21SEEDS and Birdies. This collaboration celebrates hard-working women in the many hats they wear each and every day,” said Kat Hantas, co-founder of 21SEEDS Infused Tequila. “By joining forces, 21SEEDS and Birdies hope to inspire women around the world to realize their potential and pursue their dreams. At 21SEEDS, we like to say #GirlsCallTheShots.”
“We’ve admired 21SEEDS for years as another female-led brand, from its founders to its distilleries, whose focus is empowering women to share ideas and make connections,” said Bianca Gates, co-founder and CEO of Birdies. “Our brands coming together felt like a natural fit based on these shared values, and we’re excited to bring this fun new sneaker to our communities just in time for summer.”
