On March 5, the Jersey Shore’s Playa Bowls will open its latest New York City location, Playa Bowls FIT, in partnership with local entrepreneurs Chef Joe Calderone and Milton Kazi, at 299 Seventh Ave.
The new location will be Playa Bowls 142nd store nationwide and the 15th location in the state of New York. The 1,600-square-foot store is located at the corner of Seventh Avenue and 27th Street.
“Playa Bowls is your slice of summer, anytime. We use the freshest, highest quality ingredients serving healthy bowls, smoothies and juices with sustainability and community in mind,” said Calderone, one of the partners in Playa Bowls FIT.
Customers at Playa Bowls can pick from an extensive menu of creative bowls or custom design their own, choosing from a variety of bases made with superfoods including pure acai, pitaya, chia pudding, coconut, kale and banana bowls. Toppings include fresh fruit, seeds, nuts, granola, dried berries and nut butters. Playa Bowls also offers a selection of oatmeal bowls, fresh juices, and smoothies. Playa Bowls can be made vegan and gluten-free, and can be adapted to integrate into Whole 30, keto, and paleo diets.
Founded by surfers Abby Taylor and Rob Giuliani, Playa Bowls was born out of the desire to recreate the delicious, refreshing, healthy versions of acai and pitaya bowls the pair encountered on various surf trips to Costa Rica, Nicaragua, Panama, Puerto Rico, California and Hawaii. The pair set up a blender and a folding table on the boardwalk in their hometown of Belmar, New Jersey, and Playa Bowls was born. Eight years, thousands of employees, and millions of bowls later, Playa Bowls continues to offer superfruit bowls with a mission to lead communities in healthy, sustainable living.
