Multi-disciplinary architecture and design firm MBH Architects has named Cynthia Hirsch Ortiz as business development manager, New York City. In her new role, Hirsch Ortiz will focus on developing and managing new and existing business opportunities within the region — seeking out potential leads in luxury residential, retail, restaurant, hospitality, and workspace projects.
“Market growth has accelerated within the last year,” said John McNulty, CEO and founding principal of MBH Architects. “In New York City especially, business opportunities are robust, and Cynthia is the ideal fit to help us grow and tap into new markets. We are excited to welcome Cynthia and are confident that her relationships and resources will drive us into new heights.”
Prior to embarking on her journey into the architecture and design space, she worked in print design and as a production artist for a retail visual merchandising company. Through her roles and involvement in the Retail Design Institute, NEWH and Shop! Association, In 2018 she started her own company, Collaborative Design Strategies. It was there that Hirsch Ortiz worked with retailers to find the right suppliers to partner with and solidified herself as a leader in the ever-changing retail design industry.
In addition to expanding MBH Architects’ presence on the East Coast as a premier design firm, she will collaborate with teams internally to develop new business development strategies.
Hirsch Ortiz is the international president of the Retail Design Institute, a board member of SHOP! Association, past Chair of the Creative Council, Women’s League Council and co-chair of the 2017 PAVE Gala.
