Cronut master Dominique Ansel has signed a 15-year lease for the grade level retail space at 64 University Place, a new luxury boutique condominium being developed by Argo Real Estate and Bsafal Inc. It will be the James Beard Award-winner’s first foray into Greenwich Village and his third Manhattan outlet. The celebrity pastry chef is recognized worldwide for his creative Cronut pastry mashup, as well as such other unusual confections as the Cookie Shot and Cannelé de Bordeaux.
“Dominique Ansel is an excellent retail tenant for 64 University Place and a great addition to the neighborhood,” said Mark Moskowitz, president and CEO of Argo Real Estate. “The brand has both a brick-and-mortar following and an extensive online delivery operation, so it has universal appeal.”
The approximately 2,000-square-foot bakery and cafe will anchor the KPF-designed development, which made industry history when all 28 condominium residences quickly sold off-market at above market prices, with the project still under construction.
“We are delighted that Dominique Ansel chose 64 University Place for its newest location,” said Ameesh Argawal, president of Bsafal. “It is amazing to have a development project of this stature come together so quickly on so many levels, with enthusiastic buyers and now an acclaimed pastry chef!”
Representing the sponsors on the lease was Jason Wecker of Newmark.
