Keke’s Breakfast Cafe, the rapidly expanding breakfast and brunch destination known for its freshly made classics and welcoming atmosphere, recently announced an ambitious growth plan for new cafes in 2025 and beyond, targeting a wider nationwide footprint with over 140 cafes under development agreement. The announcement comes as the Florida-born brand reveals a transformative refresh of its restaurant design and brand identity, building on momentum from successful launches in four new states by this year’s end.
In 2024, Keke’s Breakfast Cafe expanded beyond Florida into Nashville, Sunnyvale, Calif. and Highlands Ranch, Colo. New cafes in Florida, Georgia, Texas, and Nevada will open by early 2025.
“The warm reception from the folks in Tennessee, Colorado, and California has shown us that Keke’s Breakfast Cafe appeal stretches well beyond Florida,” said David Schmidt, president of Keke’s Breakfast Cafe. “This momentum has not only kickstarted our expansion into four new states but also energized our robust franchise network, where we’re actively recruiting talented, passionate entrepreneurs to join us in our journey to bring the best breakfast on the block across America.”
Keke’s Breakfast Cafe unveils its new, unique visual identity, including a refreshed logo, a new secondary mark that resembles an orange as a nod to the brand’s Florida roots, and an updated color palette and fonts. The Hendersonville, Tenn. location that opened near Nashville in summer 2024 debuted Keke’s Breakfast Cafe’s refreshed design concept. The new look, featuring brighter decor and Florida-inspired motifs, is being rolled out to all new locations and serves as the foundation for a comprehensive remodel program, starting with the chain’s high-traffic Doctor Phillips cafe in Orlando.
