Century 21 Real Estate has formed a collaboration with the Eva Longoria Foundation as part of “Empowering Latinas,” a scholarship initiative that helps Latinas obtain their real estate license and provides hands-on experience to prepare them for success in the real estate industry. The new partnership will also connect local Century 21 affiliated agents with Latina high school students in the Foundation’s Los Angeles mentorship program. Agents will serve as role models and encourage students to succeed in school, build confidence and prepare for college.
“Century 21 Real Estate and the Eva Longoria Foundation both believe in the incredible power and potential of Latinas,” said actress, director and philanthropist Eva Longoria Bastón. “We know that when we empower Latinas to succeed in school and business, we’re building a better future for our country.”
Together, the foundation and Century 21 Real Estate will match high school students with local real estate affiliated agents and brokers to serve as mentors. The program will provide Latina students with the opportunity to interact with ambitious Century 21 affiliated sales professionals, creating a college-going and career-focused culture that helps the students cultivate the skills to succeed both academically and professionally.
“Century 21 Real Estate believes in the importance of the growing Hispanic community not only as consumers but also within the team of relentless affiliated agents who are helping them achieve their goal of home ownership,” says Michael Miedler, president and CEO of Century 21. “We’re excited to see this program evolve as we partner with the Eva Longoria Foundation to inspire the next generation of female entrepreneurs to advance their educational and career goals with the support of our local network of affiliated brokers and agents.””
