SmartRent, a provider of smart home automation for property owners, managers, developers, homebuilders and residents, has integrated its Self-Guided Tours solution with Knock, an intelligent front office platform that includes CRM and analytics technology.
The integration combining the automation of Knock’s self-scheduling technology with the tour technology. Renters can schedule self-guided tours from any source; those tours are then captured by Knock’s platform to enable better tracking of the prospect journey. Apartment operators can then use critical, accurate and real-time records of self-guided tours to provide relevant follow ups.
“Knock has a well-earned reputation as a cutting-edge and highly effective CRM platform. While self-guided tours have exploded in popularity, both because of social distancing concerns and the general preferences of prospects, the ability to serve both the prospect and the operator has been less than desired,” said Demetrios Barnes, chief operating officer at SmartRent. “The integration between these two companies is truly optimizing the entire self-guided tour experience — enabling prospects to tour when and how they want while likewise finally providing the most robust tracking and analytics of self-guided tours possible.”
Communities that use SmartRent’s touring technology have facilitated over 160,000 self-guided tours in the last six months.
