Home service plan provider Frontdoor has named Tony Bacos to the newly-created post of senior vice president and chief digital officer. In this role, Bacos will be responsible for the strategy and execution of technology initiatives and investments across the organization. This role will play a critical part in Frontdoor’s continued transformation and will include crafting the vision for future technology and shepherding the company’s engineering, product management, data science, machine learning, user experience, data security and corporate technology teams, the company said.
“Innovation is at the root of our continued success, and Tony’s experience in developing technology solutions that work backwards from customer needs will be a tremendous asset to Frontdoor and our culture,” said Frontdoor President and CEO Rex Tibbens.
Bacos recently served as vice president and chief technology officer for Amazon Fashion. During his seven-year tenure with Amazon, he held multiple leadership roles, where he and his teams leveraged technology and machine learning to deliver a shopping experience which transformed the company into the nation’s largest clothing retailer. He also led Alexa Entertainment, enabling voice-controlled video and music services, and led Amazon’s homepage and navigation team. Prior to Amazon, he held leadership roles at Nike, Symantec and The Regence Group. Bacos holds a Master’s degree in computer science from Azusa Pacific University and an MBA from the Massachusetts Institute of Technology.
