With more home selling options available than ever before, knowing where to start can be a challenge. Realtor.com has launched Seller’s Marketplace, which connects with Opendoor, EasyKnock, HomeGo and WeBuyHouses.com to allow them to compare information from all, with more options coming soon.
“Seller’s Marketplace is a one-stop shop for home selling information, resources and connections,” said David Masters, director of product management at realtor.com. “Rather than become an iBuyer ourselves, realtor.com aims to be a trusted and unbiased source that points consumers in the right direction and enables them to make the right decisions for their home and their family.”
Realtor.com is the only national home search site to compare different selling options and enable consumers to determine the right fit with just a few clicks. Users simply provide basic information about their home and Seller’s Marketplace will present them with available options in their area. Homeowners will see side-by-side estimates for sale price, timeline and more with no upfront cost or commitment.
Seller’s Marketplace educates people on several different selling scenarios including instant offers, sale-leaseback programs and listing the home on the open market. At launch, options include: selling now via an instant offer with Opendoor, selling now and moving later with EasyKnock, selling now in any condition with HomeGo or WeBuyHouses.com or listing on the open market with an agent.
“Even as retail, grocery, and financial services have gone digital, the real estate transaction has remained mostly offline,” said Tom Willerer, chief product Officer at Opendoor. “With a simple idea to give consumers the freedom to move on their own terms, we’ve created a digital experience that removes the hassles of buying and selling a home. And now, when a homeowner visits realtor.com to start their selling journey, they can request an offer from Opendoor, realtor.com’s iBuyer partner as an alternative to selling their home on the open market. We’re looking forward to working with realtor.com to provide a fully digital, safe and hassle-free selling experience for even more homeowners.”
