From the boardroom to the greens – Alandra introduces elegant and high-performance apparel for golf, racquet sports, and resort-wear.
As a busy executive passionate about golf, Aleksandra Y. Efimova noticed limited apparel options that could transition seamlessly from a client appointment or office meeting to a round of golf, tennis, or pickleball. Through her experiences on the course and networking in the clubhouse, she recognized the incredible benefits of golf – camaraderie, fitness opportunities, business networking, and personal growth. With more women participating in golf, tennis, and pickleball, it’s essential to address market needs and continue innovating and enhancing quality and design.
As a serial entrepreneur with a background in dance apparel, footwear, fitness, and retail, Aleksandra was inspired by the market void. This led to the founding of Alandra in 2023, with the mission to elevate ladies’ resort, golf, and racquet sports performance fashion.
Made in Italy and crafted with the most innovative fabrics and production techniques, Alandra embodies the lifestyle of an active woman. Alandra is committed to using the most advanced and technical fabrics designed to support top performance on the golf course and comfort in the clubhouse. The Italian-made fabrics feature UV SPF 50+ protection, cooling properties, four-way stretch, breathability, moisture-wicking, and much more – making Alandra a trendsetter in ladies’ golf fashion.
Many Alandra customers enjoy wearing their dresses beyond the golf course. “I love my new Alandra dress! The style is beautiful, and the material is soft and cool. It fits my body perfectly and has a stylish look. It’s versatile enough to wear off the golf course too. A great buy!” said Donna.
No matter the outing, Alandra outfits enhance elegance, style, and sophistication while providing comfort, performance, and an exceptional fit. Elena shared her experience: “Last month, I took my Alandra dresses on a spring break trip with my daughter to Australia and New Zealand. The dresses were perfect for our catamaran adventure to the Great Barrier Reef, strolling through fashionable downtown Sydney, and enjoying a casual meal in outdoorsy Queenstown. I received many compliments on my Alandra dresses everywhere I wore them.”
We are committed to inspiring women of all ages to participate in sports, both socially and competitively. Sports offer opportunities to improve health through movement, enjoy the outdoors, and socialize – making it an ideal way to spend the day.
The brand is available in resort shops, fitness centers, club pro shops, and online for delivery within the United States.
Shop Alandra at www.alandrastyle.com and follow the brand on Instagram @alandra.style.
