Newswire Furniture & Home Furnishings

Chef David Chang Joins Meyer Cookware as Strategic Partner and Brand Advisor

Photo courtesy of Meyer Cookware

Meyer Cookware, the thoughtfully designed kitchenware line for the at-home cook, has announced a new partnership with Chef David Chang. The acclaimed chef, television personality and best-selling author joins Meyer as its strategic partner and brand advisor, and to partner on a new collection.

Reflective of the sleek, ergonomic design and exceptional performance of the Meyer brand, Accent Series: io special edition (SRP: $240) is inspired by some of Chang’s favorite Meyer pieces and must-have kitchen essentials. The 4-piece collection, comprised of a Wok, Saucier, Frying Pan, and Universal Lid, is a clever solution to making a happier, more streamlined at-home cooking experience.

Of the collection, Chef Chang said, “It’s no secret, the cookware industry has been plagued with overpriced, bloated sets, and high-end cookware has traditionally been made for industrial kitchens- really not considering the unique needs of the home cook. In working with Meyer on this new collection, the priority was to perfect the essentials – let’s strip away all the nonsense and get to the core essentials of what is needed to make great food. Together, we’ve created a tried-and-true set of must-have clever cookware that everyone at home can rely on to easily make their favorite dishes and ultimately improve their kitchen experience.”

“When it came to finding the right advisor and partner to join the brand, we were instantly drawn to Dave,” said Rusti Porter, head of brand for Meyer Cookware. “From his Michelin-recognized restaurants and multi-faceted businesses to his deep understanding of home cooks and professional chefs – he was a perfect fit for our approach: to challenge everything about how cookware is typically designed. With this shared passion, we’ve crafted an unconventional, curated collection of ‘Dave’s faves’ that’s versatile, durable and of course, has all the clever details that Meyer does best.”

The collection is now available to shop at meyer.com.