Newswire Furniture & Home Furnishings

Herman Miller Expands European Retail Offering to Four New Markets

Photo courtesy of Herman Miller

Herman Miller will expand the brand’s online store presence across Europe this spring with e-commerce websites for Denmark, Finland, Spain and Sweden. Customers will be able to shop Herman Miller’s award-winning ergonomic office chairs portfolio, including Aeron, Cosm, Mirra 2, Setu and Embody. The offering also includes workspace products, such as desks, lighting and accessories—in addition to Herman Miller gaming products.

The Herman Miller gaming assortment has been available in these markets since 2022. This expansion to the online store experience reflects the brand’s continued focus on bringing its pioneering approach to a modern way of living to the region.

Whether shopping for one piece, designing a home office or gaming setup, or outfitting a small business, these online storefronts will be a resource for both consumers and designers. Customers will be able to research specifications and features of the brand’s assortment and have access to shopping tools, like a chair comparison guide that’s backed by decades of ergonomic research.

Denmark, Finland, Spain and Sweden add to an expanding European presence for Herman Miller online and in brick-and-mortar retail locations that include the United Kingdom, France, Germany, Netherlands, Belgium and Luxembourg.

Each region’s online store utilizes location-detection and can also be accessed through the locations tab on store.hermanmiller.com.