Eight-Time Medalist Backs the Next Movement in Fitness with Endorsement of Brrrn’s Innovative At-Home Slide Board Experience
Brrrn, an innovation-driven health, wellness and lifestyle brand and makers of the internationally acclaimed Brrrn Board, announced their partnership with the most decorated winter athlete of all time, Apolo Ohno. Ohno joins the famed fitness brand as a strategic partner and investor to expand Brrrn’s popular in-studio workout experience into the booming at-home fitness market.
“As an athlete, Brrrn has significantly changed the way that I work out at home,” said Apolo Ohno. “I’ve incorporated slide board training into my fitness routine for over 20 years, and am excited to introduce consumers to this different type of movement while giving them the opportunity to experience Brrrn through my partnership with the brand.”
The Brrrn Board, hailed for being the gym that fits under your couch, is an accessible, lightweight, 6ft adjustable slide board designed to fit perfectly into any home or workout routine. Through the power of “side-to-side” training, consumers will focus on a new type of movement that improves core strength, balance, coordination and muscular endurance. The Brrrn Board is an incredibly versatile low-tech, at-home solution for those seeking low-impact cardio.
“Our partnership with Apolo will help us engage new audiences globally as the go-to low-impact, low-tech, low-cost option in the at-home market,” said Jimmy T. Martin, Brrrn co-founder. “Having Apolo on board, we are confident that our fitness experience will help unlock your inner Olympian by moving your body in a way that’s both fun and challenging — like trying to work from home!”
For half a century, slide boards have been a trusted training tool for collegiate, professional, and Olympic athletes. Apolo Ohno, an eight-time medalist for short track speed skating and former Dancing With The Stars champion, has been using the slide board since he was 12-years-old to optimize his athletic performance as a world-class athlete.
“As the at-home fitness industry continues to grow, we’ve seen the demand for accessibility and inclusivity with both the workouts and the instructors who teach them,” said Johnny Adamic, Brrrn co-founder. “We’re confident that our platform speaks to every body, whether you’re at the beginning of your fitness journey or a competitive athlete.”
