Newswire Wellness & Beauty

COSRX’s Newly Launched No White Cast Sunscreen

Photo courtesy of COSRX

The derm skincare brand, COSRX has announced the launch of Vitamin E Vitalizing Sunscreen SPF 50 + which meets the requirements for broad-spectrum protection.

COSRX worked closely with the dermatologists to create the sunscreen formulations and pulled from their own experiences in the beauty industry to develop a brand that understood every single person’s skin concerns. As a result, Vitamin E Vitalizing Sunscreen SPF 50 + is a daily sun protector formulated with chemical-based SPF ingredients that are paired with a vitamin E (Tocopherol) to protect all skin types, even safe for sensitive skin. At the same time, an antioxidant that reduces free radicals and helps reduce visible signs of aging and skin damage.

“According to our research on consumer reviews, most of consumers often used as an excuse to skip it entirely are the sunscreen allergy (causes irritated skin) or the white cast it leaves behind. Whether you notice it upon initial application, or it only really starts bothering you once the sweat beads start rolling down your face, the discomfort is enough to deter many consumers from wearing sunscreen altogether although wearing sunscreen is important year-round, even when it is cold and overcast outside. With that in mind, we have developed and created Vitamin E Vitalizing Sunscreen SPF 50 +,” said the brand representative. “The reef-safe sunscreen provides broad-spectrum sun protection as well as a ‘flawless matte finish’. The product is also formulated to provide “bare coverage with minimal white cast,” she added.