Beauty & Skincare Features

The Calcium Skin Care Craze

Photo courtesy of Peter Thomas Roth

As the popularity of vitamin and mineral supplements for the body has increased, so has interest in vitamins and minerals for the skin. One of the most sought-after minerals for topical application is calcium. While this mineral is well-known for its positive impact on bone health, it also plays an important role in the look of skin health.

Calcium is naturally found in the skin and helps with skin barrier function and cell turnover. However, as we age, the cell renewal process slows down, resulting in the look of dry, saggy and crepey skin. Incorporating calcium into your skin care routine helps to fight the effects of aging and restore the look of firmness and elasticity.

To find out more about this trending ingredient, we caught up with skin care guru Peter Thomas Roth. An influential segment leader in the beauty industry, Roth is known for creating clinically stronger formulas and leads all research and development eff orts at his state-of-the-art lab and manufacturing facility.

The newest innovations to emerge from Roth’s lab are Un-Crepe™ Face & Neck Moisturizer and Un-Crepe™ Body Cream. These QVC® exclusive products each have calcium as a key ingredient. Here, Roth talks about the science behind his breakthrough formulas and how they help his customers achieve the look of younger, “un-creped” skin.

Why did you choose to formulate your Un-Crepe™ products with calcium?
I try to eat healthy and always do some kind of exercise, whether it’s going to the gym, walking, running or just moving. Over the years, calcium has become an important part of my diet for strong bones and overall health. What’s amazing is that calcium not only helps to keep the body in top condition, but the skin too! My goal in creating Un-Crepe™ was to bring the previously untapped anti-aging benefits of calcium to my customers and give them fabulous results.

Tell us about the calcium in your Un-Crepe™ products.
The calcium in my Un-Crepe™ products isn’t your ordinary calcium. My chemists and I researched ingredients from all over the world and discovered an unprecedented synergistic complex of calcium and essential amino acids. You’ll see this ingredient on the product packaging as Clini-CAL Plus™ and it’s clinically engineered to visibly help reduce the look of crepiness, loss of firmness and elasticity, fine lines and wrinkles…Brilliant!

Anything else we should know about Un-Crepe™?
For an extra boost of calcium, my buttery soft Un-Crepe™ creams also have a calcium-fortified, dairy-free plant milk complex of sweet almond, rice and vanilla milks. Together with superfruit oils, avocado and shea butter, these ingredients help to replenish the look of moisture and leave skin feeling smooth, supple and youthful.

Besides using calcium-fortified skin care, any other tips for achieving younger-looking skin?
The most important thing with any skin care routine is to be consistent! While you may notice an immediate effect, skin care works better over time and with continued use. When it comes to achieving younger-looking skin, moisturizer is particularly important because it helps keep your skin appearing supple and plump with moisture. My Un-Crepe™ creams are perfect for helping to improve and maintain the look of youthful skin! Go to QVC.com to grab a jar and see the results for yourself. You’re going to look gorgeous!