Gary and Amy Green live at the intersection of legacy and reinvention; two worlds that, on the surface, could not be more different, yet together form a single, seamless identity for one of America’s most dynamic modern families. In New York City, the Greens move through the fast-paced, generational world of real estate, sports development and large-scale innovation. In Aspen, they find grounding: nature, community and a home shaped by warmth, beauty and intention. Between these universes, Amy and Gary have built an empire rooted in compassion, creativity and a shared belief in purposeful living.
“New York is the center of the universe,” Amy said, embracing the city where Gary’s family name is etched into the skyline. As the son of Stephen L. Green, the visionary who founded SL Green Realty and transformed Manhattan’s commercial real estate landscape, Gary grew up with a front-row seat to extraordinary ambition. “We’ll always be part of this great city. My children will always remember and respect the Green legacy,” reflected Amy.
That legacy continues today not only through the family’s presence in New York, but through expanding ventures across real estate, sports and community-building. Among their most ambitious undertakings is a transformative $100 million real estate development project anchored by a state-of-the-art new professional soccer stadium set to reshape downtown Omaha.
Union Omaha, their United Soccer League (USL) team, has partnered with the City of Omaha to develop a new 6,500-seat open-air stadium in the emerging north downtown corridor. Designed to house both the men’s team and a future women’s professional team, the stadium is envisioned as the anchor of a 20-acre mixed-use district featuring housing, retail, dining, entertainment and greenspace. More than a sports venue, it is designed as a catalyst for a new urban ecosystem, one that attracts visitors, drives economic growth and reimagines what a midsize American city can offer. If approved, groundbreaking could begin in 2026, with an opening slated for 2028.
For Gary, who has long blended entrepreneurship with civic-minded investment, the project reflects a continuation of his family’s tradition of shaping communities through infrastructure. Amy is deeply embedded in the vision. “We’re also in the sports world, and you were so excited about the new stadium and our soccer team and all that passion too,” she said, underscoring that their ventures move forward as true partnerships, not parallel tracks.
Yet the Greens’ influence extends well beyond real estate or sports. Their philanthropic and lifestyle initiatives span continents and causes, reflecting a family driven not simply to build, but to elevate.
Amy’s philanthropic work is deeply personal and unwavering. Through her organization, Green Vision, she brings together leading environmental, conservation and humanitarian forces to address the planet’s most urgent challenges. At the heart of this mission is the Footprints of Life gala, now expanding to Aspen.
“My gift is bringing people together,” she said. “When you bring the right people together, you can create real change, and when we utilize each other’s resources, everyone wins. That’s always been my mission.”
Each gala focuses on four global causes Amy selects after months of research and dialogue with scientists, conservationists and indigenous leaders. “I really look at where we’re having the most issues,” she explained. “I want to know their intentions, and I want to know where the money’s going.” While her focus evolves annually, ocean restoration, climate change, endangered species and indigenous communities remain central. She works closely with global environmental leaders including Dr. Sylvia Earle, Jane Goodall, Sally Ranney and Prince William’s conservation organization, Tusk.
“These are people who are committed and dedicated,” Amy said. “But I also like to bring in newer organizations that have real passion and need support.” For Amy, philanthropy is not transactional, it is transformational. “Giving is the key to living,” she said. “When you give, you receive so much more back. That’s become a way of life for us.”
That same sense of urgency fuels one of the Greens’ most socially impactful ventures: CounterSpike, a discreet tool that allows people to detect whether their drink has been drugged. Following its success in the UK, Amy and Gary are now leading its U.S. launch.
“When you see someone at a concert or club who can’t stand up, people assume they drank too much,” Gary said. “But there’s a good chance that person was spiked. We want to change how people think about that.”
CounterSpike is positioned not simply as a product, but as a cultural shift centered on awareness and education. “We’re not saying we’re the only product out there,” Gary aded. “But we will be the best, the most accurate, and the most well-marketed. Most importantly, we’ll be the most educational.”
The couple is launching a series of fireside conversations, beginning in Aspen, featuring artists, DJs and cultural voices who will act as ambassadors. “Nothing speaks to younger people like artists who have a real voice,” Amy said. “They can talk about how important it is to protect each other.”
While future phases may include expanded safety technology, the mission remains clear. “A great product isn’t enough,” Gary said. “We need to change the culture. We need education.”
Creativity is another defining thread in Amy’s world, and nowhere is it more evident than in the environments she creates. A natural-born designer, she is known for her exquisite attention to detail, particularly when it comes to entertaining. Her holiday table settings are layered, intimate and luxurious, blending rich textures, organic elements and warmth. In Aspen, the Greens’ home reflects that same philosophy: refined yet inviting, where seasonal décor and nature coexist effortlessly.
“I grew up in a very traditional Italian family, where holidays and special moments were deeply ingrained in our lives,” Amy said. “I love celebrating life with family and friends, and that joy has stayed with me.”
That design sensibility also finds expression in Giada, Amy’s luxury fashion line named after her daughter. Built on the principle of luxury without harm, the debut collection features handcrafted vegan shearling vests created using existing materials and produced by women artisans in New York.
As with everything in their world, the Greens exist between places, geographically, culturally and spiritually. Aspen offers their children mornings with elk wandering nearby, afternoon ski clubs and a constant reminder to protect the natural world. “I can’t imagine a better place for children,” Amy said. “They get to grow up in nature, surrounded by beauty, joy and a true sense of security. We have a large property where wildlife roams freely, and family is everything to me. I love the strong community ties Aspen has.”
New York provides energy, culture and connection. “I feel so incredibly blessed,” reflected Amy. “I get to live the best of both worlds.” At their core, Amy and Gary Green are building far more than businesses or developments. They are building a legacy defined by intention, impact and gratitude, one that spans industries, communities and generations.
thegreenvision.org
