Newswire Wellness & Beauty

ILIA Beauty Launches Overglaze Hydrating Lip Gloss: The Latest Innovation in Clean Beauty

SOURCE ILIA Beauty

ILIA Beauty, the pioneer in clean beauty, launches Overglaze Hydrating Lip Gloss, a next-generation hydrating gloss that brings together dimensional color, nourishing skincare benefits, and a cushiony long-wear finish. Continuing its mission to create makeup that makes your skin better, ILIA’s newest launch reflects the brand’s commitment to thoughtful formulas and uncompromising performance.

Drawing inspiration from the lustrous finishes found in ceramics, Overglaze presents a colorful, cinematic wardrobe of 12 shades. The sheer, buildable formula glides on effortlessly, offering a glossy finish that feels weightless, while providing ultra-hydrating color that won’t feather or bleed—whether worn alone or paired with ILIA’s Lip Sketch Hydrating Crayon.

At the core of the Overglaze formula are skin-improving ingredients that deliver clinically proven, 24-hour hydration, leaving lips noticeably fuller and smoother. The product is powered by Fenugreek Seed Extract, a moisture-boosting botanical that nourishes, softens, and helps visibly plump the lips with lasting hydration, and sustainably sourced Seaweed Extract, which works to improve definition and enhance volume. The formula underscores ILIA’s commitment to using carefully selected ingredients and designing formulas that change skin for the better.

“Overglaze Hydrating Lip Gloss is our ode to ceramic artistry—smooth, colorful and designed to last,” says ILIA Founder, Sasha Plavsic. “Creating makeup is very much like how you would do something in an art class, whether it’s ceramics or painting. This gloss gives you dimensional color that feels like a hug on your lips.”

As part of ILIA’s continued dedication to architecture and design, ILIA is partnering with clé, the pioneering design house for artisanal tile, on a limited-edition tile collection to honor the launch. Featuring five shades from the Overglaze line, it marks the first-ever brand collaboration for the artisan tile house. Inspired by a shared devotion to intentional design—ILIA through clean, high-performance beauty and clé through hand-crafted tiles—the exclusive range draws connections between beauty and interior design through the art of glazing, ceramics, and vibrant color. The collection is available on January 14.

Overglaze Hydrating Lip Gloss is vegan, cruelty-free, and thoughtfully crafted to deliver both immediate and long-term benefits. Its plush, glossy texture reflects ILIA’s dedication to clean makeup that’s made to move with you.

Priced at $26, Overglaze Hydrating Lip Gloss is available to shop on iliabeauty.com, Sephora.comSephora.ca, and Ulta.com on January 6, followed by Sephora stores across North America on January 9 and Ulta Beauty stores on January 11. Overglaze is also available on Sephora.co.uk on January 10 and in-store at Sephora UK on January 12.