JLo Beauty, a high-performance line of skincare rooted in seriously sexy science and founded by world-renowned entertainer Jennifer Lopez, announces its expansion in the lip category with the launch of the JLo Beauty Beso Balm Ultra-Hydrating Lip Mask.
The Beso Balm Ultra-Hydrating Lip Mask is an ultra-hydrating anytime mask that delivers a smoother, plumper look for kissable lips with a glossy finish. This buttery balm seals in moisture without a trace of stickiness. Wear it alone or over lipstick for supple shine during the day. Apply a thicker layer in the evening for an intensive overnight mask.
Jennifer Lopez, Founder of JLo Beauty says, “Every woman needs those few essentials you can grab in your purse at a moment’s notice, throw them on and you just feel more confident. Since we’ve created great skincare and body care routines with the JLo Beauty collection, I still felt like I was missing a high-performance lip product. As a result, we created Beso Balm, which can be used as a balm during the day or as an overnight mask. It’s going to give you that plump, pillowy bounce back to your lips and has an amazing flan de vainilla scent.”
