Newswire Wellness & Beauty

Clarins Unveils Double Serum Foundation: A Revolutionary Fusion of Skincare And Makeup

Photo courtesy of Clarins USA

Inspired by their bestselling double serum, Clarins laboratories introduced double serum foundation, a revolutionary complexion innovation.

This next generation skincare-rich foundation is developed with the same expertise as their skincare.

A Hybrid That Does More: Instant Results, Long-Term Skin Benefits For decades, double serum has set the standard in skincare with its dual-phase formula and plant-powered science. Today, Clarins extends that expertise with its first hybrid serum foundation, designed to deliver both immediate make-up results and long-term skin benefits.

This revolutionary 2-in-1 serum foundation features their double serum technology, a dual-chamber housing 2/3 makeup + 1/3 serum, delivering 12 hours of medium to full, skin-perfecting coverage, a luminous finish, 24 hours of hydration and long-term radiance on bare skin. Double serum foundation is not simply a blend of foundation and serum—it’s a hybrid engineered for performance thanks to 2 key innovations:

A.U.R.A Technology: Augmenting Make-Up Radiance: Clarins proprietary technology-the advanced ultra radiance amplifier is a breakthrough make-up innovation engineered to amplify light diffusion and reflection off the skin’s surface for an instant glow. It features a precise combination of natural ingredients selected for their light-refraction properties—including glycerin, squalane and illuminating microcrystals.

Stabilized Papain: Bringing Out Skin’s Best Glow: Stabilized papain is a 100% pure molecule, derived from papaya fruit, that transforms the skin. To help deliver lasting luminosity, this gentle enzymatic exfoliator helps to create a “new skin effect”-boosting light reflection, gently refining and smoothing dull skin, to help light reflect more evenly and enhance long-term radiance on bare skin.

Clinically Proven Results That Go Beyond Makeup: Double serum foundation delivers measurable results that reflect Clarins’ skincare heritage:

  • +58% more radiant complexion immediately
  • +22% more glow in just 1 hour
  • 3 years of youthful radiance revived (clinical test)

AFTER 28 DAYS:

  • Bare skin is glowy +54%

Consumers also reported smoother, more refined skin (-52% visible wrinkles and pores).

Plant-Powered Formula, True To Clarins DNA: Enriched with 87% skincare ingredients, this breakthrough foundation is powered by 9 plant extracts and 5 active molecules. At the heart of the formula is turmeric extract, the signature ingredient of double serum, known for supporting the skin’s five vital functions and helping maintain a youthful appearance.

Power Pairings: Along with turmeric these 5 plant/molecule duos are each dedicated to help support the skin’s five vital functions:

  1. Hydration: Organic aloe vera extract + acetylated hyaluronic acid help keep skin moist and plump.

  2. Nutrition: Organic horse chestnut flower extract + plant-based squalane help to nourish.

  3. Protection: Teasel extract (organic plant) + vitamin E derivative help to protect against oxidative stress.

  4. Oxygenation: Teasel extract (organic plant) + horse chestnut escin (organic plant) help boost radiance.

  5. Regeneration: Organic green banana extract + peptides help to visibly firm and gently refine skin texture.

Double serum foundation is also powered by regenerative matryxl 3000 peptide, and hyaluronic acid for 24-hour hydration, offering skincare efficacy like never before. Plus organic strawberry tree fruit extract helps refine skin’s texture and minimize the appearance of pores, while vegetal squalane and organic aloe vera extract keep skin hydrated. Clarins’ plant-based anti-pollution complex protects against damage from outdoor and indoor environmental pollution, including skin-aging blue light from electronics.

The exclusive dual-chamber system preserves ingredient potency and ensures optimal efficacy upon application.

Designed For Every Skin, Every Shade: Available in 37 shades and tested across a diverse panel, double serum foundation delivers a precise match for all skin tones and types. Its buildable, medium-to-full coverage provides a luminous, skin-like finish that enhances without masking.

The dual-chamber bottle features a customizable dial, allowing users to tailor dosage and coverage to their individual needs.

All skin-true undertone-correct shades are now available in the USA on clarins.com.

Retail price: $62

A Continued Commitment To Responsible Beauty

Double Serum Foundation reflects Clarins’ ongoing sustainability efforts:

  • 87% natural-origin formula
  • Packaging made with at least 38% recycled materials
  • Over 90% recyclable components

Through the Clarins T.R.U.S.T. platform, consumers can trace ingredients and sourcing, reinforcing transparency from “field to skin.”