Wyndham Hotels & Resorts announced the opening of Hotel Avenue Louise Brussels, its first Trademark Collection by Wyndham hotel in Belgium. The new property is situated in the heart of Brussels, close to many of the capital’s landmarks and attractions. Owned by Atom Hoteles and managed by Hotel Collection International (HCI), the hotel underwent a $3.1 million refurbishment and is slated to open later this month.
The addition in Belgium is the latest in the brand’s fast growth trajectory around the world over the past four years, with 113 hotels in the U.S., Canada, Belize, Mexico, Sint Maarten, Curacao, Australia, Germany, Austria, Switzerland and, now, Belgium. The brand is set to continue its international growth with properties slated to open in Budapest and San Francisco, California, as well as an additional property in Belize later this year.
“This new opening marks an exciting step in expanding our Trademark Collection by Wyndham portfolio in Europe and around the world,” Christian Michel, vice president for Development Europe, Wyndham Hotels & Resorts, said. “Our Trademark brand is an important part of our conversion strategy. It brings our powerful scale and world-class capabilities to independent hoteliers seeking the competitive advantage of a global hospitality company. Its growth is testament to the unparalleled value of Wyndham’s recognition, which has become incredibly important at a time when travelers are looking for brands they know and trust as they prepare to travel again.”
Hotel Avenue Louise Brussels, Trademark Collection by Wyndham is situated in one of the city’s most popular areas, meters away from the trendy shopping district of Avenue Louise and within walking distance of many iconic attractions, including the historic Grand-Place, the Horta Museum, as well as the famous Manneken Pis statue. The local area offers guests bars, restaurants and traditional bistros, all within walking distance from the hotel.
