Coast News Group, Encinitas Charities Consulting Group and Brainstem Productions announced a 30-minute monthly video program, “San Diego Coast Lifestyle,” that will debut on May 6, featuring local small businesses with specialized content about places, things and events that stand out in the San Diego, California, community.
Targeted for the 35- to 49-year-old audience, features will include categories like Healthy and Happy (health and wellness), Get Out and Go (unique places and activities), Great Grub (restaurants and food events) and Hidden Treasures (innovative education).
San Diego Coast Lifestyle’s monthly distribution will live stream on the first Thursday of each month on multiple platforms, including You Tube and Vimeo. Each episode will also appear on the Digital Community Affiliate Network (DCAN), a network that will stream unique local content. Local businesses can enroll (at no cost) with the DCAN network and add their own digital content, expanding the reach of each business’ social media content.
“BrainStem Productions is bringing the future of digital video content and the power of sophisticated social media marketing to the small business community in the San Diego community,” said James Merrill, president of the Encinitas Charities Consulting Group. “The combination of business social media outreach activities on one network, DCAN, will expand viewership and engagement of consumers in our community.”
